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Black Friday, the day after Thanksgiving, has become synonymous with incredible deals, massive discounts, and long queues at both brick-and-mortar stores and online retailers. While scoring the best deals is undoubtedly exciting, navigating the crowds can be a daunting task. Fortunately, there are strategies to help you beat the queues and make the most out of this shopping extravaganza.

Black Friday In-Store Shopping Tips

  1. Plan Ahead: Before heading to the store, make a detailed shopping list and prioritize the items you want to buy. Research store opening times and the location of key items in the store. This will save you time and help you stay focused.

  2. Arrive Early: If you’re determined to shop in-store, arriving early can significantly reduce your wait time. Many stores offer “doorbuster” deals to early birds, so set your alarm clock and be one of the first in line.

  3. Shop with a Friend: Enlist a shopping buddy to divide and conquer. While one waits in line, the other can collect items on your list. This teamwork can save you precious time.

  4. Download Store Apps: Many retailers have apps that provide real-time information on in-store deals, product locations, and stock availability. These apps can be invaluable for a smoother in-store shopping experience.

  5. Consider Smaller Retailers: While big-box stores tend to draw larger crowds, smaller retailers might offer hidden gems and a less chaotic shopping environment.

Online Shopping Strategies

  1. Create Online Accounts in Advance: If you plan to shop online, create accounts on the websites of your favorite stores before Black Friday. This will save you time during checkout.

  2. Use Multiple Devices: If you’re eyeing a particularly popular item, use multiple devices and browsers to increase your chances of securing it before it sells out.

  3. Sign Up for Alerts: Subscribe to email alerts and notifications from your preferred online retailers. They often send out exclusive deals and early access offers to subscribers.

  4. Join Loyalty Programs: Many online retailers offer exclusive discounts and early access to their loyal customers. Sign up for loyalty programs to get an edge over other shoppers.

  5. Install Browser Extensions: Browser extensions like Honey and RetailMeNot can automatically apply coupons and find the best deals, saving you time and money.

Hybrid Shopping Strategies

  1. BOPIS (Buy Online, Pick Up In Store): Many retailers offer a BOPIS option, allowing you to shop online and then pick up your purchases in-store. This combines the convenience of online shopping with the immediacy of in-store pickup.

  2. Curbside Pickup: During the holiday season, some stores offer curbside pickup for online orders. Take advantage of this service to avoid in-store queues entirely.

  3. Virtual Queues: Some stores have implemented virtual queues for in-store shopping to maintain social distancing. Check if your preferred stores offer this option to save time and avoid crowded lines.


Black Friday can be a shopper’s paradise if you approach it with a well-thought-out plan. Whether you choose to brave the in-store crowds or prefer the comfort of online shopping, these strategies will help you beat the queues and secure the best deals. Remember, preparation is key, and with the right tactics, you can turn Black Friday into a successful and stress-free shopping experience. Happy hunting!

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Read how to beat the queues with some great tips and amazing offers.